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AlphaRoom

Real Time Demand & Market Behavior Intelligence in Hospitality

Through powerful algorithms and applied AI, it detects demand signals, market sentiment, and competitive behavior long before they appear in your own data & metrics revealing emerging surges, pricing sentiment shifts, and hidden compression events. Designed as a true Decision Support System, AlphaRoom delivers comprehensive intelligence and scenario driven guidance to elevate your team revenue decisions.

Predictive Market Signal Intelligence

• Proprietary velocity tracking highlights when the market accelerates or cools, revealing hidden surges and emerging pressure points.

• By detecting true demand signals across the competitive set, Alpharoom exposes real market intent rather than statistical noise or inventory artifacts.

• These insights are visualized through precision built analytical tools interactive charts with measurement tools, graphical scenario maps, and comparative infograms that highlight emerging patterns at a glance.

• A 120-day Live Market Calendar consolidates these signals into a panoramic view, enabling you to monitor shifts, spot compression windows, and make confident decisions with a continuous, real time understanding of the market.

App Dashboard

the AlphaRoom Approach

Traditional forecasting models like ARIMA, exponential smoothing, LSTM networks, and other feature engineered approaches rely heavily on historical data sets, in contrast, AlphaRoom:

  • Replaces these retrospective limitations with a Nowcasting Engine™ and Velocity Tracking™, constantly gathering data from the market, measuring the speed of market consumption and exposing non repetitive anomalies far earlier than legacy systems.
  • True Capacity Correction™ filters out the OTA noise, stabilizes volatile inventory signals, and eliminates “Lazy Inventory” distortions, revealing the destination’s real occupancy, rather than an artificial scarcity.
  • Meanwhile, Market Vibe analysis interprets competitor pricing posture, rate anchoring patterns, and inventory depletion behavior across the competitive set, distinguishing bullish confidence from defensive panic. It reveals whether price shifts are driven by authentic demand, anxiety based reactions, or algorithmic rate aggression, ensuring that revenue decisions align with the market’s true sentiment.
  • The outcome is a suite of 12 Market Scenarios™ that sharpen signal clarity, minimize strategic missteps, and empower revenue teams to anticipate market shifts with precision and act with clarity.

Demand Signals at a Glance

Color coded demand signals provide instant clarity at a simple hover. Weak demand days appear in red, above-average days in yellow (+), and exceptional demand in green (++). Each hover reveals a compact tooltip with high value insightsoccupancy, daily details, availability level, local holidays or vacations or Comp ADR enabling a rapid, at a glance read of market conditions. A fast market overview, with a simple hover

Heatmap

Beyond Analysis: Intelligent Actions

Alpharoom collects, analyze, interpret, and conclude data, but it goes beyond that and delivers clear strategies and practical, actionable solutions. Powered by our proprietary Market Scenarios™ and a locally trained AI Revenue Management Assistant, it operates as an expert-level advisor, guiding your decisions at the moments that matter most.

AI Advisor

A New Approach to Hospitality Market Intelligence

AlphaRoom redefines demand forecasting and market behavior analysis through forward looking algorithms, real time velocity tracking, and deep competitive-set insights delivering decision support and clarity in fast shifting hospitality markets

Predictive

Forward looking demand recognition algorithms spot shifts and velocity

Adaptive

Continuously reacts and recalibrate applying correction following the market movement

Intelligent

AI enhanced interpretation of demand signals, market sentiment, and competitive-set behavior

Comprehensive

Market view in clean and intuitive visuals making complex insights easy to understand and act on

Precise

Removes OTA distortions through True Capacity Correction™, delivering real occupancy metrics

Actionable

The Market Scenarios™ with strategic options act a true Decision Support System